
Welcome to Fully Fyne
A haircare brand made exclusively for fine hair, finally!
"As an Egyptian-American with fine hair, I understand how often fine hair is misrepresented. Many assume it’s only straight or wavy, but fine hair can also be curly and kinky. It's important to highlight this diversity."
We understand how challenging it can be to find the right products for your hair and the frustration that comes with it. After speaking with a ton of fine-haired queens we discovered that we all share these common struggles:
The struggle of finding the right products for our fine strands.
The struggles we face with confidence due to societal beauty standards and unrealistic expectations.
But here's the truth:
Your fine hair is a gift and we are here to help you see its true beauty.
FULLY FYNE IS A COMMUNITY
"At Fully Fyne, we're more than a brand, we're a community helping people embrace their beauty and feel confident. You Are Fully Fyne, reflects both fine hair and self-acceptance." - Founder, Gina Elmanasterly
We're building a supportive space where individuals with fine hair can come together to share their stories, gain confidence, and uplift one another.
Join us on this empowering journey. Together, we're embracing our natural selves and standing up against the notion that fine hair is anything less than extraordinary.


CELEBRATING FINE HAIR
At Fully Fyne, we believe in celebrating the natural beauty of fine hair while putting an end to these struggles. We know that fine hair requires special and delicate care.
Our one-of-a-kind formulas are made with carefully selected ingredients to nourish, restore, enhance, and care for your delicate strands from roots to ends.
In a world that often makes us feel inadequate for having fine hair, we stand by you with open arms, ready to embrace and uplift your journey.
After years of endless research, we have gained a deep understanding of what your fine hair needs. Our devotion lies in providing incredible products designed specifically for fine hair that make your hair look and feel its best.

I SEE YOU, I HEAR YOU AND I FEEL YOUR STRUGGLES
I know how challenging it can be to find products that truly work for fine hair. For far too long I felt frustrated in my own search.
At Fully Fyne, our mission is to carefully create high-quality formulas tailored to your specific needs, so you can feel confident in your hair!
We’re committed to solving all of your fine hair struggles once and for all.